FIVE SKILLS IN MARKETING

Good marketers come up with novel and forward-thinking ideas that break common sense that no one else can think of. So-called “good marketers” have not only the skills that marketers need but also great creativity. However, marketers are not always very creative by nature. The creativity of a good marketer can be blossomed or strengthened through daily marketing operations. The creativity and creativity of a good marketer are closely related to the formation of the five skills I will introduce. With the five skills I'm about to introduce, you'll gradually become a creative and talented marketer.

Associate what looks irrelevant-excellent marketer skills one

Great marketers, creative marketers, are good at connecting seemingly unrelated problems, questions, events, and ideas. The skill of associating irrelevant things is similar to how the brain remembers. When the brain encounters new knowledge and experience, it accumulates it as "memory" while associating that information with each other. In other words, by inputting new information into the brain, new connections are created and memorized between information, and the brain becomes more active. Creativity is the ability to connect information and ideas to discover new things. Let's always connected events to generate new ideas.

Ask questions that are obvious-excellent marketer skills two

Good marketers are always skeptical of common sense. 1st they chose the thehref="http://digisolitaire.com/"> best digital marketing Agency To that end, try to ask yourself questions that question common sense and assumptions."Why?" And "What if" are the first questions that good marketers ask to break the current wisdom and assumptions. In most cases, such as when looking for a solution to a problem, the only way to improve an existing process or current situation is to make a slight improvement. But good marketers always try to overturn their assumptions. For example, when many people wonder, "How can I increase the sales of product A?", A good marketer will say, "If the product size (or" price ", etc.) is halved, the product will be offered. How will the value (customer utility value) change? I think. This question overturns the tacit understanding (premise) that the product specifications will not be changed in solving this issue. In addition, you can think about the question from the opposite standpoint of your claim, or set a temporary constraint to think about the question. The tentative constraint is an impossible condition in the previous example of increasing sales of product A, "What if sales to existing customers are prohibited by law?" Questions that set this constraint may give you new ideas for selling to new customers.

Polish your observing skills excellent marketer skills three

Good marketers visit the scene and try to see for themselves. By observing the behavior of your customers, and possibly your potential customers, you can find hints for new approaches and generate extraordinary ideas that you have never thought of before. The excellent observing power of a good marketer creates new creative ideas from the slightest difference that can be seen by changing the viewpoint. Observing power comes from practice and training. Try to observe not only from a work standpoint but sometimes from a different standpoint and perspective.

Get a habit to try immediately-excellent marketer skills four

Good marketers have a habit of trying everything right away. Even for new products, we are always looking for opportunities to actively try out new ideas, such as making prototypes and selling pilot versions (beta versions). The Bloc business has adopted this technique quite a bit in new products and improvements to existing products. If the trial goes well, we will officially commercialize it, expand our product lineup, and increase sales.

Expand your network-excellent marketer skills five

In general, the purpose of creating a network is to sell yourself or your company or to meet people with the profile you are looking for. Expanding your network of good marketers is a little different. I try to build my network of contacts while expanding my knowledge and looking for owners of different perspectives and ideas. In the process of expanding your network, you will be able to meet different types of people and discover ideas that you couldn't have before. When faced with a difficult problem, we have a lot of insight to solve it outside of our industry and in different technical and scientific areas. We are expanding our network to gain access to that insight.

Summary-Five skills you should acquire to become a good marketer

Most of the skills that good marketers have are acquired skills that they have acquired and strengthened through practice. To find the best digital marketing company. . Let's try these skills in practice too. First of all, it may be a good idea to secretly think about the question of "the ability to ask questions that doubt the obvious". It will be the easiest to get started.