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olivia Thompson
by on May 24, 2020
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An average American adult spends an average of 3 hours and 30 minutes per day using mobile internet. This average is expected to increase to 4 hours the next year. If your business doesn't already have a mobile presence, you should consider android app development services to make the most of this growing opportunity.  Android, the largest mobile OS platform, should naturally be your primary choice for building your app. So how can your business benefit from developing specialized apps to empower your company?

i. Grow Your Sales

You can push notifications through your app to keep your users informed about the latest offers and promotions. Another key strategy is to use geo-location to contact users who are in the proximity of your business. Your app can also be used to allow your customers to make mobile payments from within their smartphones. 

ii. Enhanced Accessibility

Your mobile app will allow you to reach a customer base that already knows about your brand and is interested in what you have to offer. It makes it easy for them to access key information such as:
  • Business hours
  • Store location
  • Products/menu
This makes apps an instant gateway to your business. Websites have their unique place and they allow your customers to visit and gain detailed information. Mobile apps take this advantage to the next level.

iii. Provide Better Customer Service

using android app development services can help you develop dedicated customer service apps or an all-encompassing app for your company. Such apps provide your customers with a quick method for communicating with your business. They can learn about the latest offers, announcements, and check reviews, place mobile orders and contact your customer service with their queries and complaints. And all this can be done with a few taps.

iv. Build Your Audience

Using hybrid app development can help you create a new generation of apps. Such mobile apps help in building successful relationships with customers from around the world. When your app is already installed on a user’s mobile device, they will not have to remember your website URL or search for your company on Google or Bing.  You can offer incentives when inviting new users to download your app. Such rewards can help build engagement and grow your audience base. Every new app user is going to provide their contact details and other relevant information. This can provide you with key information to engage better with your user base. The user information thus received is personally identifiable when compared to web traffic statistics. There are many more advantages to having an Android app developed by a hybrid app development service. It can help in building your base of loyal customers. It can be an important analysis tool, as it has access to a wide range of user data. An app can also be an excellent medium for advertising and communicating regularly with your customers and targeted audience. It can also help build brand recognition. An app resides on your customers’ smartphone and they are likely to use it regularly, increasing your brand visibility. Thus, there are many ways in which your business can benefit from having one or more Android apps.
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