Essential Do's and Don'ts on How to Use Hashtags

Hashtags are being extensively used on different social media as a powerful tool for communication. In simple words, hashtags are keywords preceded by a # symbol. If you use # as a prefix for any word, it acts as a searchable link and takes you to all the conversations that include the hashtagged word. Thus, hashtag is used to categories content on social media, allowing users to easily discover content on a particular theme or interest. It expands your reach to a wider audience beyond your followers.The best abstract art hashtags on Instagram

Hashtags are keywords without any spaces. A hashtag can have multiple words, provided they are grouped together without any space separating them. If you want to distinguish between the grouped words, capitalize the starting alphabet of each word. For e.g.: Instead of #iwishicould you can use #IWishICould to differentiate between words and send the message across more effectively. Whilst numerical are supported by a hashtag, a hashtag is devoid of punctuation marks or any special characters.

Some Do's and Don'ts on How to Use Hashtags:

If you are a diet and nutrition company, you can hashtag #healthyliving, #diet in your tweets. This will not only expand your reach beyond your followers, but also to the right audience that are talking about a balanced diet and healthy living. Popular abstract hashtags for Instagram

Before you select a particular hashtag, ask yourself few questions. Who is my target audience? What is the objective of my hashtag? What is the message being conveyed through my hashtag? Your hashtag should give you a satisfactory answer for each question. Additionally, observe the tone/phrases used by your target audience. This will help you in choosing a hashtag that your audience will like and can relate to.

A hashtag should be short and effective. Do not use #onelonghashtagtodescribeanentiresentence. Long hashtags are confusing and a turn-off for users. Besides, no one wants to waste so many words writing a big hashtag, especially when the post limitation is of characters on Instagram. Whilst hashtags are meant to grab attention and evoke conversation, long hashtags end up being ignored. Best instagram abstract art hashtags

#Have #you #ever #found #an #annoying #post #like #this? Yes, reading a post having hashtags for almost each and every word is totally frustrating. Using hashtags for every word makes the company look desperate for attention. Abusing hashtags can result in decreased engagement and in turn loss of followers.

When a particular hashtag is widely used and talked about by many people, it starts trending. Since a trending hashtag caters to a vast audience, many social media marketing services providers try to take advantage.

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