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By: on July 8, 2021
It’s official: Omni-channel marketing has now gone mainstream. It’s no more a fringe experiment for the cutting-edge market leaders who dare to try. It’s very real. More and more B2B marketers like you are making the commitment to do it and do it well- and, for good reason. McKinsey and Company found that a typical B2B buyer now use six different channels over the course of their decision-making journey. Modern marketers know that merely one engagement channel is not enough. That simply...
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By: on February 26, 2021
LinkedIn is the ultimate guide for B2B Lead Generation. It has more than 500 million users, and it’s home to more than 9 million business profiles from over 200 countries. Around 100 million of those users are active daily. Out of them, 40 million are in decision-making roles. Users are likely to purchase from a company they interact with. This proves that this platform is a hub of potential clients for B2B businesses. How can LinkedIn help in lead generation? The World’s largest database of ...
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By: on June 29, 2020
VSynergize can help you with your sales acceleration and lead generation efforts. Contact us via mail at info@vsynergize.com or call on 855-203-819. The idea of automation and increasing conversation with customers appeals to a lot of brands. Doing this, a bot designer plays an important role in defining how each conversation is scripted and the behaviors users can expect when interacting online with the bot. As this technology continues to grow in prevalence, marketers should be aware of the i...
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By: on June 29, 2020
VSynergize can help you with your sales acceleration and lead generation efforts. Contact us via mail at info@vsynergize.com or call on 855-203-819. The idea of automation and increasing conversation with customers appeals to a lot of brands. Doing this, a bot designer plays an important role in defining how each conversation is scripted and the behaviors users can expect when interacting online with the bot. As this technology continues to grow in prevalence, marketers should be aware of the i...
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By: on June 29, 2020
VSynergize can help you with your sales acceleration and lead generation efforts. Contact us via mail at info@vsynergize.com or call on 855-203-819. The idea of automation and increasing conversation with customers appeals to a lot of brands. Doing this, a bot designer plays an important role in defining how each conversation is scripted and the behaviors users can expect when interacting online with the bot. As this technology continues to grow in prevalence, marketers should be aware of the i...
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By: on June 22, 2020
Considering 73% of most B2B leads are not sales-ready, it becomes very important to answer this question, “What makes a qualified lead”? To begin with, a qualified lead is a lead that is worth pursuing because of a high probability of converting into a sale. By delivering qualified leads you enable the sales team to make faster closures and make the sales cycle shorter. Lead qualification, thus, does not mean passing on all possible prospects to the sales development teams but sifting th...
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By: on June 22, 2020
Email is a great way to reach out to your existing as well as prospective customers and can help you create long-term relationships with them. Everyone is aware of the fact that it is the channel that has one of the highest ROIs across all marketing mediums, especially when you use it well with social media. According to the Direct Marketing Association, email marketing offers an ROI of around 4300% ...
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By: on June 22, 2020
B2B contact lists that are outside your buyer persona or prospect criteria or include inaccurate information like wrong email, a phone number can break the best campaigns. With the accurate B2B contact list, you can get access to current and relevant market information, reach and connect with your target audience, boost your marketing and sales qualified leads, and ultimately generate a higher ROI. 1. Pick a reputable company ...
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By: on June 15, 2020
Having an appointment setter working for your company is a good investment. Whether outsourced or having an inbound telesales department, each has its own advantages! Ideally, an appointment setter identifies prospects and converts them into a potential lead so that sales professionals can pitch and discuss business with them. What stands important is prospects getting converted into real customers and the only way to achieve this is to pass accurate information revolving around a product...
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By: on June 15, 2020
Sales and Marketing are often seen as two separate departments within a company; also as their daily operations are focused on different aspects of customer relationships, they should function together as a single unit. Although Marketing and Sales teams focus on different aspects of the customer relationship, they should still work together. Their relationship is usually interconnected, and recognizing where each team specializes and how they can come together to generate growth. Why Sal...
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By: on June 14, 2020
In the age of modernization and innovation of business, the standards of businesses are changing rapidly. Each business has unique challenges and opportunities. Even though it sounds normal to new entrepreneurs and wantrepreneurs, this has changed the B2B sales landscape forever. Improvements in the Sales process and governance can considerably increase adherence to best practices. A sales method is the standard series of foreseen events, or conditions, required to sell a product or a servi...
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By: on June 9, 2020
So many companies struggle with what to choose or to focus on between both Inbound marketing and Outbound marketing. And sometimes the struggle on what to decide is what makes a company lose potential clients. In this article, We will talk about the best tips for Inbound and Outbound strategies for lead generation, and solve the fuzz of on what to focus on or which one is better. In inbound marketing, you try to attract potential buyers – who have specific needs and who are looking for a ...
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