Brand Names form an integral part of the brand identity. When you buy a product or service, you will look out for names that attract your attention. When we think of a product, we associate its authenticity and popularity with its brand. For example- when to think of buying lunchboxes- we would either go with Tupperware or Signoraware. Same way, when we think of buying a mattress, we would go for a wake fit or a sleepy cat. Why is it that our preferences are inclined towards a particular brand? ...

Why Do You Need To Register Your Brand For Selling A Product Online? Did You Know The Your Famous Brand Not Only Attracts The Customers But Also The Counterfeiters? So, How Can We Handle It? In The Year 2020, The Entire World Is Observing Social Distancing, And It Impacts Not Only Everyone’s But Also Commercial World. Thanks To The Advent Of Technology, E-Commerce Is A New Era And Reaching Enormous Heights. The COVID Situation Has Given The People No Option But To Rely On E-Commerce For Their...

Just Like Any Other Trademark, The Process Of Registration Of The Logo Is Also Straightforward And Simple. Brand Registration Helps The Business Owner Preserve Its Reputation From Being Used By Others To Get Authorized Gain From The Brand Reputation. Again, Not Protecting Your Brand Can Keep You From Getting Legal Protection If Any Third Party Uses Your Brand Name To Mark His Industry Entry. It Is A Common Belief That Legal Actions Can Be Taken Even If The Registration Is Not Done. It Is True...