Have you ever thought why people get excited when Louis Vuitton, Samsung, Nike, or Apple launched their new product on the market? The people start their excitement before seeing the actual product insides. They do not even know that they have inside the packaging. Their urge and engagement show how loyal they are to the brand. But the question is what keeps people engage with their products despite other quality products. Besides all of the reasons, one of the most important reasons is the C...