Google has introduced various new features in Google My Business since this pandemic started. Chances are, just like many other people, you, too, might have missed out on these new updates amid the chaos caused by this crisis. But if you are running a local business, you must know about these recently added features and characteristics to make the most out of this incredible platform and boost your local search presence. ...

Suppose you recently moved to a new place XYZ and you decide to order pasta for dinner. You go to Google browser and search for “best pasta in XYZ.” On the search results page, you see numerous restaurants and cafes representing the best pasta in XYZ. So now, how do you pick one? You go through their reviews and ratings. According to research from Think With Google, around 88% of customers trust online reviews just as much as they trust a personal recommendation. ...

Google My Business is now introducing new performance reports that users can access within GMB under the “Insights” section. There have been numerous hints about the launch of these reports, once in August and then last month again. However, now the platform has officially rolled it out to the public. Users can now access it from their GMB profile and try it out themselves. ...