1. The three spheres of web strategy: They are summarized in Community, Business, and Technology. In principle, technology and business are easily achievable, but creating community is difficult and, above all, volatile. 2. How to explain Open Social to managers: that is, how to tell them that by making mini-applications you can be on the sites most visited by users in the world. 3. Make your corporate site relevant: lately, we see advertisements for a vehicle on television where the official ...

These factors, among many others, have caused many of the SEOs to have had to migrate their projects to other languages ​​or countries; due to the high competition in the Hispanic market. iTechleadz Digital Marketing Agency has organized a debate on the usefulness of SEO and SEM. The SEO Services, at least the Spanish-speaking market, is becoming more and more complex due to several factors such as: The high knowledge of technical SEO existing in the Hispanic market. The high competition ...

Content marketing is an area of digital marketing that is dedicated to the generation of articles, posts, images, infographics, or any format that carries different and original information, in order to attract, conquer or retain customers or users. Objectives of content marketing Content marketing strategy to achieve the much-desired conversion and what in e-commerce usually focuses on the sale. But this strategy is also very useful for creating or shaping the brand image. The fan of a brand...

Social networks have become a daily topic. Despite this, little is discussed about its use in educational spaces, be it school or university. We interviewed not to present a complete panorama of the relationship between education and social networks, but to generate interesting reflections for researchers, teachers, parents, and students in general. Social Media Marketing have become a daily topic. Despite this, little is discussed about its use in educational spaces, be it school or universit...

More and more companies are taking advantage of the benefits that these platforms can deliver. Do you add up? For all that they imply, social networks have become a very important element in the marketing strategies of any company. All renowned companies currently allocate part of their budget to invest in loyalty or directly sell through these platforms. More than one billion people from around the world on social networks are in direct and constant contact with customers, and the opportunity...

If a Small Business does not yet have a presence in the Digital world, it is time to take initiatives in this regard, since the web offers an infinite universe of opportunities to make it grow, and current clients will also be eager to start interacting with the brand in the world. virtual. If a small business does not yet have a presence in the digital world, it is time to take initiatives in this regard, since the web offers an infinite universe of opportunities to make it grow, and current c...

There are more and more entrepreneurs who decide to start an online project. However, it is a fact that to create a web page or an online store, you not only need to think about the design, but you must also consider where the information will be stored. Itechleadz Digital Marketing Agency help to choose the best option. There are more and more entrepreneurs who decide to start an online project. However, it is a fact that to create a web page or an online store, it is not only necessary to thi...

Online platforms are an excellent tool to promote your business, today from Positioning Web Systems we want to show you how to grow your business using social networks. Maybe to get groups on Facebook you promote yourself on Twitter, but this is not somewhat formal, it would be best to have a plan and place all your energy in the social network that benefits you the most. Remember that there is a range of online communities, you will not be able to be in all of them, but you do need to be in the...

The content strategy for web and social networks: simple explanation. Thanks to the informal meetings and conversations that I have with other online marketers, and from the comments and questions of attendees of the social media courses in which I participate, I have learned that for many brands, it is difficult to know what kinds of things publish, and how this content will help you meet your digital goals. After a while, I began to see that there was a relationship of multiple things: Bran...

Nowadays, if your brand doesn't have a digital presence, it basically doesn't exist. However, most have dedicated themselves to building communities on social networks even without having a website or Google Business presence. Nowadays, if your brand doesn't have a digital presence, it basically doesn't exist. However, most have dedicated themselves to building communities on social networks even without having a website or Google Business presence. And this happens because currently social ne...

Every beginning of the year is a time for new purposes and objectives, have you already thought about yours? We propose the necessary steps to digitize your SME. Surely you really want to boost your business this year. If we have learned anything from 2020, it is that digitization is essential to survive in these times. Now, it is possible that you are not clear about how to jump into the digital world with your company. Digitize Your SME Steps Surely in your SME, you have overcome many cha...

Digital marketing is constantly evolving and various types of marketing are constantly emerging with the aim of improving results. Businesses often sensation which marketing strategy to choose or what advertising action to implement that curtails costs and exploits results. We are going to see then what types of marketing we can use today and which are working better. Creating your Digital Marketing strategy Inbound marketing The customer takes the initiative. It is the potential customer wh...