The mobile app industry is flourishing with increasing numbers, and almost every business today is channelizing this technology to garner maximum revenue. However, the boom in the mobile app industry has also brought fierce competition. As of September 2020, the Google Play Store was home to 3.14 million, and the Apple App Store comprised around 2.09 million apps. It’s no wonder that, with so many apps available, the competition to get noticed is hotter than ever. From grocery shopping to d...

Are you unsure about using Facebook ads to promote your online store? You aren't alone in this. Oftentimes, you have to invest money to make money, which is a tough hurdle to overcome. The future of Facebook ads and eCommerce has sparked a lot of debate. Especially given the fierce competition and ongoing privacy and tracking concerns. However, for promoting e-commerce stores, Facebook remains the undisputed leader. If you take advantage of social media marketing services correctly, you'll...

Organic traffic from the search engines is the biggest source of traffic for every Shopify store. However, earning those clicks from users depends on how high the website ranks. Search engine optimization (SEO) assists in improving the rank of the store on the result pages. Robust SEO services focus on optimizing the technical aspects, such as keywords and descriptions. In simple terms, Shopify SEO means optimizing the store using strategies unique to the platform. While the store comes with ...

Any new product launch starts with a concept and the drive to make it a reality. But, if you've got an idea, how do you make it a reality? Every year, up to 95% of new products are launched and gone on the blink. One reason so many products fail is that individuals do not take the requisite measures to plan and prepare. A product's success is not guaranteed by its launch. A successful launch could not compensate for a poor product. If, on the other side, you've built a viable product that ser...