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Choosing the right domain name for SEO is a serious decision. Thats because SEO is a long term investment and so is your website including its web hosting and domain. Here are 10 things to consider when it comes to selecting a domain name for SEO in 2020. 1. Using a Brand Name in Your Domain Name Google loves brand signals. This helps to filter high quality sites from the low quality ones. According to the CEO of Google, Brands are a solution to user queries. This means that it is always safe to choose your brand name as a domain name. 2. Exact Match Domains (EMDs) are a Big No Exact Match domains are the ones that use primary keywords or key phrases as it is without any hyphens etc. A few examples include: Webdesign.com carrentals.com shoes.com The reason behind using an EMD is that they have been used in the past as a black hat technique to outdo good quality sites through spamming. Google has now started to overlook the benefit that EMD once used to bring to webmasters. 3. Don’t Select Hyphenated Keywords as Your Domain Name Dont use hyphens in your domain name such as “design-your-web.com”. Similar to EMDs, hyphenated domain names look outdated and spammy. 4. Select .com as Your Top Level Domain (TLD) ‘Top Level Domain’ (TLD) indicates the domain name extension. .Always use .com extension since it is the most popular and widely recognized. TLDs such as .biz, .us, .info and .ws are considered spam and must not be selected. Country level extensions are also good, especially if your target audience resides locally. .PK domains are good if you are targeting Pakistani audience. 5. Choose an easy to remember Domain Name You may not think of it as an important tip, however, the truth is that it is quite important. That is because a user may wish to return to your site. If the domain name is memorable, he would return easily, if it's difficult then you may lose your potential returning users. Make sure the domain name is easy to pronounce. 6. Domain Name Length Short domain name is preferred over long domain names. As a thumb rule, keep it up to 15 characters. Most sites have upto 9 characters in their domain name. 7. Don’t Use Numbers in Your Domain Name Numbers in a domain name are also a big No. that's because the user doesn't know what to type if he/she is referred to a site by mouth. They may type in figures or in numeric and that can lead to confusion such as 3bigcompany.com or threebigcompany.com. They also look spammy such as 123cardsonline.com. 8. Choose a Self Explanatory Domain Name Select a domain name that explains your company and its services clearly. Main sites have domain names that keep a user guessing. This is not a good user experience practice. Pay attention to self explanatory domain names. This will improve your referral and direct traffic in SEO over time. 9. Make Sure Your Domain Name is Clear to Everyone Always check the meaning of the words you choose as a domain name. The domain name once selected can’t be changed and have multiple meanings. For example: garbageonline.com Conclusion Choosing a nice and clean domain name requires experience and guidance. The 9 tips shared above will target the above shared keywords for improved rankings and growth. You can also buy domain name at a discounted price near the yearly Christmas and new year holidays.

Change is part of life and same is the case with websites. Day by day things are changing in the web industry and with every passing year, its quality and interface becomes more refined. With websites and apps accessible across multiple portable devices like mobiles, tablets etc which have an upgraded OS with every model, modern web interfaces are also required to fulfill the gap. For this very reason, both the web designers and developers are putting their best efforts to bring modern designs with modern interfaces to introduce websites in a new way for year 2020. Here are the 9 top web design trends for a modern business website in 2020 which are forecast by the website designing services in Karachi. 1. Pictures & Illustrations A big trend in web designing art is combing pictures with dimensional art and illustrations. This trend adds a lot of innovation in web layouts. There might be a rise of 2d and 3d art in 2020. Nowadays, we already see the 3d illustrations in certain websites, however in 2020; it will become a top trend. 2. Mobile & Gadgets Friendly Mobile and other gadgets are already replacing computer to a large level. As 2020 is almost here, advanced modern technology is getting introduced. Keeping this in mind web designers focus is mainly on the websites which are accessible on these gadgets especially mobiles since people are shifting their interest and level of comfort to a layout that is easy to use and accessible everywhere. 3. Colors & Backgrounds Designers focused on typography in 2019, however in 2020, websites background and its colors will become the next trend. Colors with great background and fonts are next focus in trend of 2020. 4. Speed of website In today’s busy world users don’t have sufficient time for websites to load slowly. They need a quick response in a matter of few seconds especially when they think they have no issue in their internet speed and the hardware. It will also be a trend of 2020. 5. Video Increase in videos in the modern websites is also becoming a trend for 2020. Video quality and material inside that video are becoming more common in almost all the upcoming websites as compared to before. 6. Headings Headings and headlines on any website is always the first thing consumer notice. It should be attractive. Web designers are paying a lot of attention on this so it’s also one of the key trends to be followed in 2020. 7. Focus The biggest and most important thing for a website is a consumer. Its traffic is one of the most important factor and challenge for web designers. In 2020, web designers’ main focus is to bring the most traffic on their web page and this also will be a trend for 2020. 8. Reality It’s a kind of complex trend but no need to be confused. Business and their promotions try to bring the best for their consumers and same is the case with websites. In 2020 when business is about cars then the challenge is presenting its colors in a perfect way. Its reality should be presented in a perfect way so that the consumers don’t feel disappointed once they purchase your product. This thing would also become one of the top trends in 2020 and a very challenging one. Your product maybe anything but its presentation is everything. 9. Eye Catching In 2020 consumers are expecting websites which are eye catching and full of material. In short, everything must be according to their needs on one website, which includes everything from fonts, material and videos to everything else.