Why You Can't Ignore QA in 2021?
For any company offering custom software development services, the importance of Quality Assurance (QA) cannot be emphasized enough. QA is a highly essential aspect of... View MoreWhy You Can't Ignore QA in 2021?
For any company offering custom software development services, the importance of Quality Assurance (QA) cannot be emphasized enough. QA is a highly essential aspect of any software project, making sure that any software conforms to certain quality standards and guidelines pre-defined by the clients.
While a few years ago QA didn’t enjoy the importance it does today, several companies have a dedicated QA team that ensures the highest quality of any software product that comes out from a company.
Software products might be attractive and solid in their coding structure, but that becomes relevant only when they are error-free too. This is where software testing and quality assurance comes into play.
Quality Assurance and Mobile App Development
In the quality ecosystem, QA refers to a process that brings about an ‘assurance’ regarding the overall quality of any manufactured software. With QA, there is a high level of focus on the procedures that are used to bring a quality product to the world.
This quality gets achieved by comparing the output with a number of previously determined requirements and the steps undertaken during the entire process.
Quality Control is closely related to QA, where QC is a part of the entire QA concept as a whole, including the activities concerned with the identification of errors and giving feedback on the same.
QA and QC are the most crucial practices that ensure the proper quality of manufactured software. They cannot be substituted with each other, and work best when used in tandem with each other. While QA allows a proper flow of processes, QC ensures that every process adheres to the predefined guidelines.
Benefits of QA that Make it Absolutely Critical
1- Quality Assurance Saves a Lot of Time
While the initial impression of QA might make you feel like it is time-consuming, it’s actually saving you time in the longer run. If QA is incorporated in every step of the SDLC or software development life cycle, things can be streamlined to eliminate the errors pretty early on.
Taking care of errors in the earlier stages is less time-consuming when compared with the time it would have taken to eliminate them in the later stages of the development cycle.
2- The Requirements Stay Pretty Organized
With QA, it is very easy to keep every aspect of software development independent and cohesive from each other. From the setting of guidelines to taking care of other related elements involved, everything remains pretty organized with proper QA criteria in place.
Software testing and quality assurance services today are highly focused on ensuring that the requirements stay organized and compact in a way that issues can be tackled independently while also becoming a part of the overall project perfectly as well.
3- Software Testing Brings More Confidence in the Product
With timely testing and implementation of quality measurement practices, there is a feeling of confidence regarding the soundness of a software product.
The best thing about testing is that just a small number of tests are enough to ensure the proper quality of a product. Because the main motive behind any software is the creation and delivery of some kind of value for the end-user, poor quality will never be of help to the matter.
4- QA Keeps Up with Delivering an Amazing User Experience
Software quality assurance service providers are fully aware of the fact that an impeccable user experience will keep customers engaged with the product for a pretty long period of time. Today, user experience is everything, and it defines how well a product is going to perform once it gets live in the market.
If a software product has multiple bugs or tends to get pretty slow in operations, it then hampers the overall experience for users. An unsatisfied or frustrated user is bad news for the software as a whole, and the damage can be irreversible.
With the right set of QA practices, the overall experience of a user can be made absolutely delightful within the same software product, leading to a highly satisfying experience, that will surely bring in recommendations from a satisfied end-user.
5- QA Brings an Added Level of Safety to the Product
Thanks to digital adoption, the world has surely become a convenient place.
What we tend to miss is the fact that this digital ecosystem is also a place for regular cyber threats. Consistent testing and QA measures ensure that a product is always relevant and secure, even if such potential hacking or cyberattacks become more advanced in nature.
Proper QA more often than not, leads to the discovery of errors in the system architecture that end users will always have a hard time finding out.
6- QA Makes Things Better Organized and More Productive
If any fault or bug is found within the software in the final stages of development, it will lead to absolute chaos and frustrated communication between multiple teams. This is never positive news for any company.
Ensuring efficient QA right from the beginning to end, at every step of development will make things a lot more peaceful and better organized as well. The productivity also stays positive as a result. Agile methodologies enable the development teams to work on and deliver defined work chunks within the prescribed timelines and begin with the testing right away.
Consagous Technologies is a highly-reputed company with a team of experienced software quality assurance service providers, ensuring that your software product is simply marvelous and perfect in every sense.
Original Source:
https://www.consagous.co/blog/why-you-cant-ignore-qa-in-2021
Why You Can't Ignore QA in 2021?
There’s no mistaking the sheer magnificence of QA, both as a practice as well as a concept. With more time, software testing and quality assurance are only bound to increase in relevance and use. He
How Effective Is Salesforce For Small Businesses?
In the last few years, there has been a surge in the use of cutting-edge technologies in the domain of Cloud computing. If you are someone who is eve... View MoreHow Effective Is Salesforce For Small Businesses?
In the last few years, there has been a surge in the use of cutting-edge technologies in the domain of Cloud computing. If you are someone who is even a little acquainted with Cloud technology, chances are high that you might have heard the term Salesforce a few times.
Delivering a great customer experience is at the heart of every business enterprise. This experience, however, does not stop after a sale has been made. The best experience continues even after a customer has received it, and this is what customer relationship management is all about.
This is where Salesforce has saved countless companies from a lot of trouble.
What Exactly is Salesforce?
In layman’s terms, Salesforce is a cloud-based customer relationship management (CRM) software that allows companies to perfectly organize their sales and marketing functions together.
Presently, Salesforce is the most preferred CRM platform in the world, offering companies a very easy-to-access web-based software right there through the Internet. This is a huge reason why Salesforce mobile app development has been on the rise.
Before the advent of Salesforce, the CRM solutions were hosted on a company’s own server, which involved huge setup and maintenance costs.
In 1999, Mark Benioff founded Salesforce as a SaaS company. The main motive of Salesforce then was to make a software purchase easier by eliminating the costs associated with updates, maintenance, and setup.
Only for Big Businesses? We Don’t Think So!
Being a cloud-based technology, a lot of people are under the impression that Salesforce is only meant for big companies and businesses. This cannot be more contradicting to what the trends have to show.
Recent numbers show that Salesforce has over 150,000 paying clients, and a lot of these clients are small businesses. With so many customers, it’s obvious that Salesforce must obviously be doing something right.
At its core, customer relationships are the secrets that have the potential to empower businesses in growth.
Benefits Salesforce Brings to Small Businesses
With the speed with which Salesforce mobile application development services in USA are spreading their wings, it is clear that Salesforce mobile app development is here to stay. There is a lot that Salesforce helps its customers in, that allows for better management of their sales and marketing operations.
Here are some of the benefits that small businesses can find availing themselves with Salesforce-
It’s Super Simple
In the initial stages of business operations, every company has a considerable number of contacts that are recorded in an unorganized manner. The details are usually scarce, which makes it difficult to convert them into customers.
Salesforce takes a sophisticated and result-oriented approach to customer management. The software allows you to record related details of individuals and responses during interactions, facilitating speed and growth for your business.
With a better idea of where you actually stand in terms of customer responses, it’s easier to gauge out a further plan of action.
A Decluttered IT Framework
As a company grows, the IT requirements also increase. The collected customer data needs to get shared with people in different teams so that things stay updated in terms of information and interaction.
All of these functions can be managed with a dedicated IT structure within the company, but if it’s a small business that’s just starting, the costs will be absolutely unbearable. This is where Salesforce completely sorts it all.
With Salesforce mobile app development, businesses get a platform for themselves as well as their customers for increased productivity and efficiency in every case.
Better Selling
Salesforce brings to the fore a lot of sophistication with its functionality, as getting a 360-degree view of the customer is easier than ever before. With all details handy, finding the right time to make a pitch no longer poses a problem.
Small businesses no longer need to worry about waiting for the perfect details or opportunity to hit the final blow to close a customer. Salesforce mobile app builder provides them with this power.
Final Thoughts
For a business, nothing will beat the flexibility and convenience that a superlative CRM software system ensures. Salesforce ticks all the right boxes, making the process of doing sales and achieving business growth within touching distance.
Consagous Technologies is highly regarded as a company that provides enviable Salesforce mobile app development services in USA.
Original Source:
https://bit.ly/2Yo5Q30
How Effective Is Salesforce For Small Businesses?
In the last few years, there has been a surge in the use of cutting-edge technologies in the domain of Cloud computing. If you are someone who is even a little acquainted with Cloud technology…
For any product, #quality is an absolutely essential element. A well-defined #QA approach works wonders in ensuring that every product adheres to predefined guidelines and quality criteria between the... View MoreFor any product, #quality is an absolutely essential element. A well-defined #QA approach works wonders in ensuring that every product adheres to predefined guidelines and quality criteria between the clients and service providers.
Here's a simple way to tell you about a proper QA process.
Visit: https://youtu.be/-qAWv_7Z0Z8
#qualityassurance #softwaretesting #testingservices #qatestingservices #manualtesting #automationtesting #letstalk
Impact of E-Learning Apps for Better Education
E-learning has brought about a huge revolution in the domain of education as a whole. The sheer flexibility on offer through online learning mediums has... View MoreImpact of E-Learning Apps for Better Education
E-learning has brought about a huge revolution in the domain of education as a whole. The sheer flexibility on offer through online learning mediums has completely changed the way through which education gets delivered.
Through e-learning, institutions now launch full-scale educational programs on a global level, without having to worry at all about the overall accessibility.
Thanks to educational mobile app development, several e-learning apps are making a name for themselves in terms of functionality and interactivity.
Education Domain in Today’s World
E-learning apps have opened pathways to new methods of learning that are making a strong statement in the education sector as a whole. Economical superpowers are already reaping big benefits of mobile learning apps, making digitization a priority even if students need to attend their institutes regularly.
Thanks to how e-learning has been incorporated into the education sector, teachers also have become acquainted with the different technical aspects, enhancing their IT skills in the process. Because many businesses are now operating remotely with the help of digital resources, online education and e-learning apps have become the new norm for education delivery today.
Impact of Mobile Learning Apps on Education
Educational app development solutions have made a huge impact on the education sector, and these numbers prove it-
• By the year 2022, the e-learning market will surpass a global estimate of $243 billion according to Statista.
• When we reach the year 2023, the global LMS market will have a value of $22.4 billion, says guide2research.
• Skillscouter stats reveal that about 60% of Internet users now prefer online courses as they are a much better fit for their everyday routines.
Be it the classrooms or even remote delivery, e-learning apps are extensively helping everyone to achieve a lot of added accuracy and efficiency while making it more enjoyable at the same time.
The current scenario has clearly shown a bright side of online learning, and we will further add to the kind of impact e-learning apps have made on the education sector as a whole-
• Enhanced Levels of Flexibility
Today, everyone involved in the education sector is confined to a lot of pressure in terms of the education they need to deliver and the technical skills that they need to develop for better use of online learning resources.
With e-learning apps, there is a lot of flexibility for the teachers as well as individual students to access everything online, at a time when they feel convenient. Different people find different environments suited to their learning speeds and e-learning apps provide that option with their flexibility.
To sum it up, better delivery of education and efficient learning for educators are all too convenient with mobile learning apps.
• Efficient Communication
Online learning brings the need to develop learning with a technology-driven system that will, with time, bring an improvement in an individual’s IT proficiency. E-learning mobile app development allows online learning app users to improvise and come up with better ways to deliver learning to students.
This can comprise more interactivity and a more immersive experience that depends on the kind of requirement at that time. Students that have a tough time reading are provided with improved communication through creative ways of expression and communication.
With the increased use of gamification techniques in online education apps, overall learning becomes much more improved in communication.
• Video Lessons Delivery
Perhaps the most amazing aspect of online learning apps, video lessons have been a revelation in themselves. There is a video lesson on every educational topic imaginable, making it highly convenient for students to learn and understand different concepts in just a few touches.
A lot of thought goes into how these video lessons are created, as a high retention level is the most crucial motive for any video lesson. Add to it the fun that creative animation brings to the table, and learning becomes all the more fun.
• The Availability of E-books
Other than the fact that learning is better and more conveniently delivered, the availability of e-books is one more way through which educational app development services have been making their presence felt.
While there are obvious benefits to the environment through e-books, their content and easy availability in the e-learning apps allow for enhanced learning experiences and bring a lot of insight and added knowledge from a learner’s perspective.
• Consistent Track of Progress
With clutter-free and easy-to-use interfaces, online apps are making it possible to keep constant track of a student’s progress and growth. This tracking makes it very convenient for educators to plan their future delivery so that growth is a constant occurrence among all the learning.
Moreover, it makes it easy to understand the strengths and weaknesses of students and the subjects where they are having trouble understanding the topics, or even some specific concepts.
E-learning apps are here to stay, there are no two ways about it. They make both- education and lives easier by quite a fair distance. Their impact on education also translates as some of the biggest advantages they offer to students as well as the teachers collectively, where learning and delivery of education become beautifully seamless.
Consagous Technologies is a leading provider of top-notch educational app development services. With extensive experience and an equally professional team, you can be assured of quality that will surely help your cause.
Original Source:
https://www.consagous.co/blog/impact-of-e-learning-apps-for-better-education
Impact of E-Learning Apps for Better Education
E-learning apps have become a new staple through which education is now operating all over the globe. But despite it all, there are a number of impacts that have been felt in the education sector, due
When it comes to the marketing requirements of a company, more often than not there’s a need for flexibility to implement the changes in strategy as soon as possible.
Boutique Marketing Agency V... View MoreWhen it comes to the marketing requirements of a company, more often than not there’s a need for flexibility to implement the changes in strategy as soon as possible.
Boutique Marketing Agency Vs. Marketing Company- Which Will Bring You Better Results
Companies that operate on a large scale want to focus more on their operations and outsource their marketing plans to other marketing agencies. But, a more pressing question then comes to the fore-
What kind of company will market you just the way you want?
There are two major kinds of companies that you will actually explore- a boutique marketing agency or a full-blown marketing company. A proper deployment of marketing strategies is at the core of choosing the right kind of company for your requirement, and this too, plays a role in taking a final decision on the same.
To put it neutrally, while a boutique digital marketing agency can offer better levels of personalization, a marketing company can help you in minimizing your budget.
Nevertheless, we will try to run you down with both these categories so that you can make a better decision for your marketing strategy needs.
Boutique Marketing Agency
Let’s try and understand boutique agencies with the help of following points-
• A boutique marketing agency refers to an marketing company that operates with a small group of individuals, offering a better level of customized services.
• Such an organization focuses more on delivering better value to the clients and also the different niche categories in which they operate. With a limited portfolio and client-base, the work of boutique agencies tend to be highly creative and result-oriented.
• Because of this, boutique companies can stream their resources in a more organized way to better fulfill the expectations of their clients.
• They operate through a single office, have less overhead expenses and don’t have the experience of working with highly renowned brands. However, they still have a healthy set of compact B2B and direct-to-customer companies that they have served over their course of time.
• The smaller companies as clients is an opportunity for large companies to avail the services of boutique companies, simply because their customer support module is designed in a manner that puts client satisfaction as a priority.
Marketing Agency/Company
As far as full-blown marketing agencies go, here are some points that describe about them and their working-
• A professional marketing agency or company involves a high number of skilled professionals, offering a whole suite of marketing services for a large number of clients.
• Such a marketing company has a multitude of clients across different domains and niches, but offer a consistent level of their services through its large range of available resources and infrastructure.
• In a marketing agency, there is a predefined hierarchy for everything, allowing for a more organized level of operations.
• A renowned marketing company has a portfolio that’s loaded with big company names as clients. This leads to a better image of the company when it comes to delivering proper marketing output as per the specifications of onboarded clients.
Why a Boutique Marketing Agency is Actually Becoming a Feasible Choice
When it comes to a boutique marketing agency, they were generally termed as ‘small’. Today, the relevance of boutique agencies is much more pronounced. The creative power that they bring to the fore with a limited but specifically skilled force is something that has started attracting a lot of companies to them.
Here are a few reasons why a boutique digital marketing agency is becoming a very popular choice for companies-
• Better Attention
With a boutique agency, you open yourself up to better levels of personal attention. Because the team here is close-knit, communication is more easier and clear.
• Enhanced Creativity
Boutique companies do not have multiple strategies as their back-up. For a new client, the brainstorming is an entirely new process. This leads to more creativity in designing the perfect marketing strategy for every single client.
• Mutual Growth
Small businesses and boutique agencies have one thing in common- growth as their motive. In such an arrangement, this collaboration acts as a motivation for both the involved parties.
These are some of the reasons why a boutique marketing agency is becoming popular. As to which one you need to choose, that will always depend on your set of preferences. If a marketing strategy high on creativity and uniqueness is your wish, then go for a boutique digital marketing and creative agency like Consagous Technologies.
Original Source:
https://bit.ly/3iFpKQ7
Boutique Marketing Agency Vs. Marketing Company- Which Will Bring You Better Results
When it comes to the marketing requirements of a company, more often than not there’s a need for flexibility to implement the changes in str...
Telemedicine App Development To-Do List
In recent times, there has been a huge spike in the usage of telemedicine app technology to make healthcare accessible to all. With the coronavirus pandemic di... View MoreTelemedicine App Development To-Do List
In recent times, there has been a huge spike in the usage of telemedicine app technology to make healthcare accessible to all. With the coronavirus pandemic disrupting the normal things in life, there has been an added need to harness the power of technology to ensure that proper health does not take a hit.
Telemedicine is being adopted by more and more users everyday. Statistics from Getstream reveal that about 74% of millennial audiences like and prefer to use virtual healthcare for getting their treatment. Telemedicine app development solutions provide the road to just that- through making remote healthcare a convenient delight for everyone.
The Idea of Telemedicine
The basic concept behind telemedicine has always been pretty simple- that the users are able to receive healthcare in the best way possible, and that the health providers succeed in providing accurate diagnosis and treatment as well.
The entire consultation between a doctor and patient takes place through video conferencing on the telemedicine app. This makes it pretty important to have the perfect technology that is seamless in almost every use case.
As of now, telemedicine apps provide solutions on a basic level, but when it comes to technology, there’s always room for a lot of improvement. Telemedicine apps of the future will be able to perform their functions in a more seamless and efficient way.
To-Do List For Telemedicine
While there is a long way to go for telemedicine apps, there are a lot of things that can be set straight right from the initial stages. Yes, a lot of the decisions will depend on the kind of experimentation and value a telemedicine app holds, but there are certain practices that can help in coming up with an industry-leading solution.
• Initial Conceptualization and Planning
Right in the initial stages of development, a number of important decisions take place without a single word of technical development actually underway. Feature lists, support, and advanced features needed to be built from ground up are worked upon right at the conceptualization stage.
Extensive research is the key here so that your feature list includes as many cutting-edge features as possible. After all, any telemedicine app development company should be able to tackle the issues of medical professionals and patients in the same manner.
Becoming sure of these aspects will make it easier and more convenient to avoid all future delays, just in case.
• Compatibility for Different Platforms
Platform support and programming languages are two things that need to be thought about vividly, once you have your target audience and budget in the right place. A little buffer will not be a bad thing too, as some costs need to rise a little during the development process.
With the languages and other technical requirements fixed properly, it becomes easy to look for developers with the proficiency to make things happen for you.
As most people are aware, the three main platforms would be Android, iOS and web- but given the scale of operations and degree of expertise needed for operations, a web-based telemedicine solution is the best bet.
To add to it, a web-browser based version is also going to save a lot of costs as well.
• Not to Rush the UI and Prototyping
Development processes are too quick today. This is the reason why it’s crucial to let things breathe a little. It will surely be tempting to rush with the prototyping phase and make decisions on intuition, rather than the feedback of actual users. The approach will do a lot more harm than good.
In the case of telemedicine apps, there will never be a complete awareness about who the end-user of the telemedicine app might be. It can be a child or also an aged patient, who may not be able to make efficient communication.
This is why the UI and UX test cycles need to be pretty thorough, with basic things like design, layout, and menu navigation being simple enough to make them at home, in terms of the app's overall usability.
• Complete Data Security
Data security is an absolute must for any telemedicine app. Medical history, issues, duration of treatment, and multiple other information is highly crucial and needs to be kept secure in an app. A big reason to do this is the strict HIPAA policies as well.
The HIPAA policies are a very tricky bunch, and they generally tend to confine the creativity of development teams to create a compliant app.
All the uploaded data and its safety need to be taken pretty seriously. Every single step should be taken to ensure proper storage and management of information within the app. Multi-factor and biometric authentication are two highly feasible ways to empower the app’s data security.
Conclusion
Telemedicine is a technology that’s comparatively young but has immense potential to change the entire way through which healthcare is delivered. With multiple companies realizing its capabilities, it’s not going to be easy to develop a telemedicine app that is a cut above the rest. With proper planning, however, it can be done.
The above factors can prove to be very integral to develop a nice, comprehensive package that is in line with both- the latest features with creativity, and also arrives in the market while an increased relevance stays on the cards.
Consagous Technologies is a leading telemedicine app development company, that has been providing great telemedicine solutions to clients all over the world for more than a decade. With its experience and a team of skilled individuals, your idea can get the best results with their association with your project.
Original Source:
https://www.consagous.co/blog/telemedicine-app-development-to-do-list
Telemedicine App Development To-Do List
Telemedicine app development services have become pretty important for quality healthcare in the current scenario. Remote healthcare needs a proper app, and there are a number of important factors tha
How You Can Create An Amazing E-Learning App
If you are someone who loves those number-crunching situations, here are a couple of those for you-
The corporate market is expected to grow by 15% annua... View MoreHow You Can Create An Amazing E-Learning App
If you are someone who loves those number-crunching situations, here are a couple of those for you-
The corporate market is expected to grow by 15% annually from 2020 to 2026, that will make it one of the biggest contributors in the growth of the e-learning industry.
The global market for e-learning is all poised to reach almost $337 billion by the year 2026, while a growth of 9.1% annually from 2018 is the key to take it there.
It’s quite clear from the above statistics that the e-learning market is headed for the stars. But how can you create an e-learning app that delivers on the entire premise of delivering learning in the most interactive manner.
We will take you through the entire process of creating an e-learning app that ticks all the right boxes.
E-learning- Learning in the Digital Era
With the digital world gaining more and more momentum as the days sift by, every sector, including education has seen a digital adoption to better harness the power of this ecosystem and reap its benefits.
Education mobile app development has sprung quite a few surprises as an industry, surpassing every expectation in the process of making learning better for people of all ages. A lot of learning is already happening online today, as there is still the fear of going out regularly.
Creating an E-learning App
Choose a Category and Stick to it
The education industry as a whole offers a high level of flexibility when it comes to choosing a niche for your e-learning app. The more specific it is, the higher are the chances that you will create something that hooks people.
You can choose to create simple learning solutions that cater to the normal audience and deliver online learning modules to them, or you can decide to assist businesses with a professional training system.
In short, the opportunities are just endless when you want to decide on a niche, but it needs to be specific enough to reach out to your target audience.
Idea Development of the Highest Order
Once you have decided on the niche of your e-learning app, the next step is to fine-tune your idea for better clarity of the development team that you will be hiring.
The audiences need to be clearly defined because they will be the ones who will actually be accessing your e-learning app. Also, the geographical location of your audience will come into play, further determining the kind of app that needs to be developed.
The next important thing is to consider the function and scale of your app. If you think it’s going to be individual software, the development needs to be planned accordingly. If your idea revolves around a broader concept, say a learning management system, the development then, will be on a much larger scale.
Whatever it may be, it’s important to ensure that there is complete clarity on the idea before things go ahead with the development.
A Thorough Research is an Absolute Must
You might be completely sure of what you have in mind from the app’s perspective, but the market might already be too crowded, or not ready for something that you will be coming up with.
Both the situations are unfavourable, and this is why it’s important to conduct proper market research to find a road ahead. There can be multiple factors that you may need to tweak or change, like the pricing, audience, or the communication model as such.
A good amount of research will also help you determine the platforms for the functionality of your app- mobile app, web app, Android-only app or iOS-only app, or both?
Research and discovery are the keys.
As far as the technical aspects are concerned, you will find them in a lot of places. But we think that professional educational app development services will surely take care of all the technical aspects on their own.
You need to be efficient with just taking your idea to them. Consagous Technologies has been delivering cutting-edge educational app development solutions for more than a decade, and you can trust them for sure!
Original Source:
https://bit.ly/39ITdVj
How You Can Create An Amazing E-Learning App
The corporate market is expected to grow by 15% annually from 2020 to 2026, that will make it one of the biggest contributors in the growth of the e-learning industry. The global market for…
Video Streaming Apps - Attributes and Development Costs
Remember those days when we used to wait for our favourite shows and movies to be shown on TV? Cable TV was something that held unimaginable le... View MoreVideo Streaming Apps - Attributes and Development Costs
Remember those days when we used to wait for our favourite shows and movies to be shown on TV? Cable TV was something that held unimaginable levels of attraction, with immense happiness associated with its viewing experience.
Those blissful days of TV are now gone.
Stats from Cable Compare show that the cable TV industry is going to fall below 50% by the year 2023. Also, a stat on Tech Jury read that more than 39.3 million people cut down their cable TV connections in 2019.
These figures speak a lot about how the interest towards cable TV has been on its road to decline over time.
The present audience today comprises largely millennials, wishing to have everything as soon as possible. They no longer want to wait for movies and matches, preferring video streaming apps to consume their favourite content.
Video streaming apps have in fact, become one of the most popular kinds of apps in the entertainment app development domain.
About On-Demand Video Streaming App
VOD (Video-on-demand) app is a system where users can access TV shows, movies, and web series that they wish to watch. The only things needed are good connectivity and a device to login with the app, and you are good to go.
Most of the video streaming apps come with a subscription fee that users need to pay for regular access. There are some apps where you can enjoy free access for a limited period of time, and then pay the regular subscription fee if you like the content.
Types of Video Streaming Apps
On-demand video streaming apps can be divided into two broad categories- live video streaming apps and on-demand video streaming apps.
Live Video Streaming
The concept behind live video streaming is quite simple- a Content Delivery Network (CDN) transmits data continuously to multiple platforms and devices through multiple cameras that record a particular event as it happens.
Such apps provide users with a platform to access media through a cohesive interface, through connecting with a server.
On-Demand Video Streaming
On-demand streaming apps are pretty simple to use and manage, as they can be accessed at any time. This happens because the media files of these apps get uploaded to the server before being made available to users, but only if the platform itself is using one.
The process happens automatically whenever a user attempts to access a file.
Why Now is the Right Time to Invest in a Video Streaming App
According to Statista, a huge majority of consumers in the USA are paid members of one or the other streaming app. To add to it, the streaming video on demand market in the US is almost 40% of the global share, which is a huge number in every sense.
These stats will surely become more and more dominant in the favour of streaming apps in the coming years. Investing in a cutting-edge video streaming app is a decision that can prove to give you amazing returns in the time ahead.
Must-Have Features of Video Streaming Apps
Here are some of the features that are surely going to make your video streaming app an absolutely amazing one-
1- Login through Social Media Platforms Among Others
A video streaming app should provide multiple options for supremely easy registration and sign-up process, and not a tedious process where all details have to be typed manually. Registering through social media platforms is a great bet, as it minimizes the effort required from the user, saving unnecessary bounces.
Entertainment app development solutions can be taken to another level with simple sign-up processes through social media platforms.
2- App Orientation
Taking new users through the entire app makes them hooked to your app right from the very first time. Making them familiar with the entire navigation and every single feature of the app goes a long way to ensure that they keep coming back.
3- Adjustable Streaming Quality
If it’s a video streaming app, the audio and visual quality will obviously be the most crucial aspects for making the app successful. High-quality video with the needed bandwidth will definitely get more new users on board.
To add to it, the app should be capable enough to adjust its video quality in tune with the quality of the network connection on the device that’s being used for the app.
Video Streaming Apps- Development Costs
As far as the costs of developing a video streaming app go, setting up the required infrastructure for it can cost around $1100-$1200 per month. This figure includes a dedicated server as well as a Content Delivery Network.
The hosting costs will definitely shoot up as more and more users start using the app. Adding to the costs will be the development team, that will include a blend of designers, programmers, QA analysts, UI/UX designers, and more.
$5000 per specialist, along a timeline of about six months can be a feasible amount for a quality video streaming app.
While the prospect does seem a little expensive, you can hire a development company that’s perfectly experienced but operates from another geographical region.
With high growth in the viewership of video streaming apps, users get the privilege of logging in anytime they want to. As long as connectivity is good, there will be no problems in having a great experience at all.
You can get an amazing video streaming app developed with Consagous Technologies. The company offers delightful media and entertainment app development solutions that will ensure a great output to your vision.
Original Source:
https://www.consagous.co/blog/video-streaming-apps-attributes-and-development-costs
Video Streaming Apps - Attributes and Development Costs
Entertainment app development has been rising steadily in the past few years, and video streaming apps have played a huge role in it. But what are video streaming apps? We try to answer that, and also
Your Guide To Better Media & Entertainment Mobile Marketing
Over the last few years, digital marketing has become an integral part of the media and entertainment industry. More accurately, it has eve... View MoreYour Guide To Better Media & Entertainment Mobile Marketing
Over the last few years, digital marketing has become an integral part of the media and entertainment industry. More accurately, it has even taken over in some cases. YouTube has become the go-to platform for a huge number of users, allowing you access to an unimaginable base of audience to reach out to.
Entertainment app development has witnessed immense popularity in the past few years. Because this is a fairly new domain, the marketing too is pretty different than what it used to be, say, about a decade ago. This change can be attributed to digital marketing strategies that have become integral to online success.
When television, radio and newspapers were the only sources of entertainment, traditional marketing methods made more sense for advertising, with every medium specific to a particular form of content.
Today, media and entertainment marketing generates highly favourable results when it is brought with something that resonates with the present audience. For any brand to get successful, it is important to engage the masses and create a strategy that is sensible to them.
How Important is Entertainment Marketing?
The best entertainment app development solutions ensure that marketing is something which consistently happens as users access these apps or software. Entertainment marketing plays a dual role, one in providing brand awareness and exposure, while on the other hand it also facilitates to bring in funds for different film projects as well.
Brand awareness, funding, and an extensive reach to the people. That’s how important entertainment marketing has become in recent times.
Tips That Ensure Better Media And Entertainment Marketing
1- Don’t Sell The Product. Sell The Experience
As far as the entertainment industry goes, competition is at an all-time high today. With so many rival players offering the same level of marketing services, there has to be something unique in the way you attract the users’ attention.
Users are now gradually moving to experiences that provide a high level of interaction and involvement, which gets accomplished through quality and engaging content.
In short, if the customers are conveyed brand messages that somehow make them a part of some huge event or occasion, there will be an increase in the views, audio listens and some or the other form of engagement.
2- Be Very Aware Of Your Audience
It’s a simple story- if you have an idea about your audience, it will be comparatively easier to reach them effectively.
Subscribers, viewers, listeners, watchers, and so on and forth- the active users here are what keeps different entertainment and media companies driving. The users who are connected to these brands for a long time are probably their most loyal customers.
But there is always room to bring in more customers. This is why you need to start with the promotion of your new series or content on varying platforms, so that you can get connected to new audiences as well. Generating user interest through creative marketing campaigns on other platforms is a very effective way to go ahead.
Figure out where your audience likes to interact online and then formulate the strategy accordingly.
3- Plan It All Out By Keeping The Long-Run In Mind
Your entertainment app marketing strategy should always be backed up by detailed analytics so that you can keep your edge over the competition secure. Media and entertainment app development solutions may surely be cutting-edge, but until there is a concrete plan in place for the marketing, top-class technology is not going to be of much use.
Your marketing plan should also keep freshness and the unique quotient intact, if there is a question of consistent execution in place. While engagement will keep on increasing and new customers too will keep coming, it is crucial to ensure that the existing customers find things intriguing enough to keep sticking by you.
As far as the marketing for media and entertainment is concerned, things will always be considerably different than the traditional B2B or B2C marketing approach. The difference in large part will be because of the difference in the kind of products that customers receive.
In the end, all of it boils down the kind of customers you have for yourself. For amazing media and entertainment app development solutions, Consagous Technologies is a sublime option for you. With years of experience in delivering professional solutions, you will never be disappointed.
Original Source:
https://bit.ly/2XABdqt
Your Guide To Better Media & Entertainment Mobile Marketing
Over the last few years, digital marketing has become an integral part of the media and entertainment industry. More accurately, it has even...
Amazing Features Of Salesforce That You Need To Know!
Working with a large amount of data is always a big ask for all professionals that are into sales and support. In short, data management is a pre... View MoreAmazing Features Of Salesforce That You Need To Know!
Working with a large amount of data is always a big ask for all professionals that are into sales and support. In short, data management is a pretty tough job. This job is where Salesforce is the absolute perfect solution for everyone.
Salesforce
If you have not been living under the ground, you must already know what Salesforce is, and what it does. To those of you who don’t know, it’s a customer relationship management(CRM) platform that provides a bird’s eye view for every single department and detail associated with a customer- marketing, sales, services, and more if present.
It’s this highly comprehensive nature of this platform that has led Salesforce mobile app development to new heights.
With everything stored on the Cloud, Salesforce has proved to be a highly efficient and cost-effective option for companies to manage their CRM operations. The slew of features it brings to the table too, further consolidate its stand as simply the best CRM platform.
Features of Salesforce
Explaining why Salesforce mobile app builder or its other plethora of tools are so amazing can take quite a lot of time. So, it’s better to highlight some of its key features that play a dominant role in keeping it right at the top-
The Shortest Path From Idea To App
Developing the infrastructure and tools for an app brings a huge hit for companies, both in terms of time as well as costs. You can just focus on building the app, while Salesforce takes care of the required infrastructure and tools.
Mail Templates, All Sorted By Brand Names
Salesforce mobile app development accompanies the feature of branded email templates with it, allowing to deliver the same information to multiple clients at once, without taking pains to type a new mail for every single customer.
And there’s no guessing how boring mail typing gets, even after just a couple of them.
Mobile Compatibility, For Enhanced Portability
With remote working becoming the new normal, you no longer need a laptop or computer to view the required data. Everything is now on your fingertips with the Salesforce 1 app. All the data that’s important gets easily accessed through this app, keeping the operations running smoothly even if you are not at your physical workspace.
Connect With Different Teams, Without Fuss
The Sales and Account teams feature allows you to connect and collaborate with different teams and departments. For people who prefer a private sharing model but do need assistance from other departments sometimes, this feature is just perfect.
The names of individual team members can be pretty easily specified, further highlighting the beauty of this feature.
To And From Salesforce, Easier Than Ever
More often than not, there are situations wherein there’s a need to share CRM data with the client company, or companies. With the Salesforce to Salesforce feature, this becomes a highly smooth and efficient process as it requires no added development at all.
Also, there’s no need to share all the data. You can select the data that you want to share, and keep the rest, private to only your eyes.
A Lot Of Focus on Flow- And Not Just Workflow
Flow has been at the center of attention by Salesforce more than once. In this process, they have created a tool that’s absolutely amazing and effortlessly dismissive in its approach. As far as their latest updates go, a flow can be triggered right after a record gets saved.
The more mature Start element is another blessing to kick -off the entire Flow.
So, there you go. Some of the most amazing features of Salesforce for you. Clearly, there’s a lot to like about this great CRM platform that can help you and your enterprise in growing and making a mark.
If you are on the lookout for cutting-edge Salesforce mobile app development services in USA, Consagous Technologies will be a highly feasible choice. With a healthy experience and a highly professional team, the company has a lot of promise to get you closer to your next great idea.
Original Source:
https://bit.ly/3rTLpIG
Amazing Features Of Salesforce That You Need To Know!
Working with a large amount of data is always a big ask for all professionals that are into sales and support. In short, data management is ...
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