Interview with Malo Le Masson, Head – Strategy & Global Product Planning, Hero MotoCorp | autoX

We present the ‘Best of 2020’ award to Malo Le Masson, Head – Strategy & Global Product Planning, Hero MotoCorp, for the all-new Xtreme 160R. Malo talks us through the brand’s strategy behind building products like the Xtreme and Xpulse 200, while also explaining how their premium business model will completely change the brand's market presence in the coming years. In addition to this, Malo also discusses Hero MotoCorp and Harley-Davidson’s partnership and what can be expected from the duo in the future. #autoX #HeroMotocorp #BestOf2020 #autoXAwards _____________________________________________________________________________________________ For the latest updates, subscribe to the autoX YouTube channel - http://bit.ly/2kHpoiD Read Full Detail of Best Of 2020 -- https://www.autox.com/best-of-2020/ Click this link for the Latest Bike Reviews - https://www.autox.com/reviews/bike-re... Click this link for autoX Exclusive Stories - https://www.autox.com/exclusive-stories/ autoX Bike reviews playlist - https://bit.ly/3a85ySM autoX E-Magazine -- https://www.autox.com/emagazine/ ______________________________________________________________________________________________ FOLLOW US: Instagram: https://www.instagram.com/autoxmag/ Twitter: https://twitter.com/autox/ Facebook: https://www.facebook.com/autox/ Linkedin: https://www.linkedin.com/company/autox/ Website: https://www.autox.com/